Salesforce became the #1 CRM in the world by becoming the best in handling data. All of its features and benefits revolve around the same word, and the efficiency with which it works is the bedrock for the massive success of this platform.
This CRM gives you the ability to connect various processes and third-party applications via a technique that aids in moving real-time data across them. Known as Platform events, this process is the most coherent way to move & update data.