Walmart’s marketplace offers a trusted partnership for MSMEs, facilitating their growth and providing the biggest opportunity for business expansion online. Acceptance into Walmart Marketplace is a strong endorsement of a seller’s quality and trustworthiness which will attract customers. Last year, over 20,000 sellers joined the Marketplace, and this year, Walmart aims to double that number while increasing its assortment from 170 million to 200 million items. To support this expansion, Walmart actively recruits overseas sellers from India, Asia, and Europe, although most sellers on the Marketplace are currently based in the U.S.

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