This in-depth report by SG Analytics explores the critical role of Environmental, Social, and Governance (ESG) factors in shaping modern investment strategies. It underscores the increasing significance of ESG principles in fostering sustainable business practices, driven by evolving regulatory frameworks, heightened investor expectations, and shifting consumer preferences. The report provides a thorough analysis of the current landscape of ESG adoption, highlighting key challenges and opportunities. It delves into the methodologies for integrating ESG criteria into investment decisions, offering practical insights and case studies. Additionally, the report examines future trends in corporate sustainability, emphasizing the need for continuous innovation and adaptation to achieve long-term value creation and positive societal impact.